Hi, I’m Tommy, and this is my first post on this blog. I want to tell you a story that might sound familiar – a story about how life sometimes forces us to write a new chapter, even when it feels like the book is already finished.
Psychologist, entrepreneur, web developer
I trained as a psychologist. Psychology taught me the most valuable skill of all – understanding people, their needs, motivations, and the way they make decisions. Back then, I didn’t realize how much this knowledge would help me in the future, far beyond the walls of the university.
Throughout my adult life, I’ve been an entrepreneur. Different industries, different projects, different outcomes. There were successes that made me feel invincible. And there were failures – the kind that teach humility and show what you’re truly made of. Every experience, both good and bad, shaped me as a person and as an entrepreneur.
And then that moment came. I was 44 years old.
When life writes a new script
Sometimes fate makes decisions for us. In my case, it was a radical one – everything turned upside down, everything from the beginning. At an age when most of my friends were thinking about stability and a peaceful path to retirement, I was standing before the question:
“What now?”
I could have given in, surrendered to nostalgia, regretted what was lost. Instead, I decided to build something new. I chose branding, design, and website development. Why this field? Because it brought together everything I had learned: understanding people, understanding business, the need to keep learning and the experience of relying on myself.
Fear, learning, and first steps
I won’t deny it – I was scared. Starting from scratch at 44, in an industry that seemed so far from everything I’d done before? It was terrifying. I remember the first projects, the first lines of code, the first mistakes. Impostor syndrome was shouting in my ear: “You’re too old for this. You’re not good enough. Others are doing it better.” But I had one advantage: the experience of failure. I already knew that fear was natural. I knew that learning meant accepting mistakes and improving through practice.
And I started to learn.
Diligently, consistently, obsessively. Every project was a lesson. Every website better than the last. Every element more considered, every animation smoother, every decision more informed.
I look at each new project and see how the work has developed. The first ones were simple, a little clumsy, but honest. The newer ones are more advanced and refined, bringing together technology, design and user psychology.
I’m still learning. I still don’t know everything. But every day, I’m better than I was yesterday.
Project 44: a sandbox for new ideas
When I started at 44, I thought: I need a place where I can experiment without pressure. Where I can test new solutions, play with code, break things and fix them. That’s how Project 44 was born – my digital sandbox.
This is where I try out ideas and solutions before using them in client work:
- Different themes and layouts
- Animations – especially GSAP, which allows me to create truly smooth and impressive effects
- Contact forms with various types of validation
- New frameworks and libraries
- Unconventional UX solutions
Project 44 is more than a work tool. It reflects who I am now: someone who keeps learning and is not afraid to experiment. If you want to see how my journey unfolds – from experiment to production – I invite you to follow Project 44. It’s a place where not everything is perfect – but everything is real.
What next?
Why am I telling you this story? Because I want you to know who you’re working with. I’m not a programmer who started coding at 15.
I didn’t graduate in computer science from a prestigious university. I haven’t worked for big IT corporations. I’m an entrepreneur who understands business from the inside. A psychologist who knows how your clients think. And a craftsman who treats every project as his own.
When I design your website, I don’t just think about how it looks or how clean the code is.
I think about the customer’s path from the first click to getting in touch or making a purchase. How the website can explain the offer and help people take the next step. How design, functionality and psychology can work together.
Maybe that’s exactly why, having started later, I approach every project with greater care. Every website is proof to me – not only for the client but also for myself – that this new beginning made sense.
Invitation
This blog is a place where I’ll share not only technical knowledge but also my experience as an entrepreneur. Here, we’ll talk about the myths surrounding websites, what really works in online marketing, how to improve conversion, and how to avoid mistakes that cost clients money.
But also about the fact that it’s never too late for a new beginning.
That being 44, 46, or even 50 isn’t the end – it’s often the best time to start doing what truly matters. Thank you for being here. I’m glad we can walk this part of the journey together.
P.S. If you have questions, ideas for topics I should cover, or just want to talk about websites – write to me. I reply to messages personally.